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Nashville consultant, publisher and songplugger Steve Bloch has been listening to music in this town for over two decades and is known for having a great and honest ear. He is the founder of Southern Cow Music, and Writer Zone Music, LLC, and currently consults for Demolition Music Publishing. He also listens for Doug Johnson, creative head of Black River Entertainment, whose artists include Kelsea Ballerini, Craig Morgan, Jacob Davis, and Abby Anderson, among others. Steve is a frequent guest of many songwriter festivals, workshops, and publisher nights, including the West Coast Songwriters Association, the Durango Songwriters Expo, the Arizona Songwriters Association, TAXI, and various NSAI, and SGA events.

Full bio


After a decade of success with his LA based talent agency, ENTERTAINMENT ASSOCIATES, Bloch segued into publishing and founded SOUTHERN COW MUSIC in 1991, and moved his headquarters to Nashville in '93.  His boutique publishing company garnered cuts with Faith Hill, Lee Ann Womack, Rebecca Lynn Howard, and Lee Greenwood.  In addition he secured cuts with Kenny Chesney, John Berry, and Lila McCann for select independent client/writers. 

In the late 90's, he was hired by Doug Johnson, label head at GIANT RECORDS, to do independent A&R for the label where he generated cuts for Clay Walker, Keith Harling, and Blake Shelton.

In 2003, he co-founded WRITER ZONE MUSIC, LLC., a uniquely innovative publishing company.  Writers who came on board with a high level of past measurable success (#1 songs) share equity in the company.  Writer/Partners include Thom Schuyler (“16th Ave.”/Lacy J. Dalton), Rand Bishop (“My List”/Toby Keith) and Jon Robbin (“I Breathe In I Breathe Out”/Chris Cagle).

In 2009, Steve went on to once again listen for songs for Doug Johnson, who had become the Creative head of CURB RECORDS in 2003.

In early 2011, an official relationship between Steve Bloch and the innovative multi-faceted entertainment company, ARTIST AND REPERTOIRE, LLC, was designed.  Steve oversaw Publishing Relations for the company, strategically scheduling and promoting its writers and marketing the rich, deep A&R song catalog to the greater Nashville music community, until 2016 when the company shifted to management.

In October of 2011, Doug Johnson left Curb to become the creative head of BLACK RIVER ENTERTAINMENT, and once again reached out to Steve to assist him in finding the best material for his acts.

In 2013, Steve founded and began The "Lucky 13" Speed Pitch, an ongoing networking event that is still running to this day. You can read more about The Speed Pitch by going to the Events tab, or clicking here.

Steve currently speaks at songwriting conferences and universities, and is a frequent guest of the West Coast Songwriters Association, the Durango Songwriters Expo, the Arizona Songwriters Association, TAXI, and various SGA and NSAI events. 



Steve Bloch
Publisher, Songplugger, Consultant 

Steve offers private one-on-one consultations from a veteran Nashville

songplugger’s perspective in person, by phone, or on Skype. 

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